Since establishing Rodenberg Tillman & Associates in 1985, Rodenberg Tillman & Associates has organized many Master Classes.
The Master Classes have been rated 4.8 out of 5.0 and are recognized in Europe as the leading training course in Strategy and Strategic Competitive Intelligence. Please see our Testimonials below.

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The Master Class extensively covered different frameworks and models for analyzing gathered competitive information, which can prove to be really helpful in defining an organization’s current position relative to its competitors and giving it the desired direction. Real-life case studies als gave good expression to the theory. Appreciated the energy and enthusiasm by which this Class was delivered

— Nitin Kumar, FrieslandCampina Dairy, Netherlands

This Strategic Intelligence Master Class has been an inspiring experience that exceeded my expectations. The sessions were filled with actionable insights, frameworks, and practical examples from Joseph’s own extensive experiences. This provided me a clear and practical path to implement strategic intelligence effectively

— Reinier Asscheman, FNV Union, Netherlands

If you never want to say to yourself ‘Why didn’t we see this coming’, you must be prepared for the future. This Master Class is both informational as well as inspirational. It offers practical tools, frameworks, and techniques to collect and interpret the world’s available and relevant data. A must attend Master Class for those who want to stay ahead of the competition and don’t like to be surprised

— Daan Bakboord, Consulting Partner at Bravinci Netherlands

The Master Class Strategic Intelligence is a real experience. It has a high information density and brought with lots of enthusiasm you get a glimpse in the extensive toolbox of this great Master Class. Indispensable for the solid set-up or expansion of this management discipline

— Tom Jan Ketelaar, FNV Union, Netherlands

It was an amazing educational experience. This Class is packed with practical tools. A lot of examples of implementation are given how to win in the markets thanks to strategic competitive intelligence. I am looking forward to elevating customers with that wisdom

— Pola Kwiatkowska, Bravinci Data Dynamics, Netherlands

I attended the Master Class Strategy & Strategic Competitive Intelligence. This Class has proven to be incredibly relevant to my line of work and offered me a comprehensive set of frameworks and tools that have significantly enhanced my ability to conduct thorough competitive and customer intelligence. Additionally, the diversity of the group added a unique and valuable perspective, enriching the elarning experience. I highly recommend this Master Class to anyone looking to elevate their company’s intelligence capabilities. It’s an essential investment for professionals seeking to gain a competitive edge in today’s dynamic markets

— Kadek Sumpena, Dyneema – Avient, Netherlands

I had the unique opportunity to attend the Master Class Strategic Intelligence. A thought-provoking Class where Joseph had all of us nodding in agreement to the insights and wisdom he presented. The concepts introduced are as valuable as is the host presenting them. I encourage all wishing to remain competitive in an ever-changing world to attend. Highly recommended!

— Asif Aziz, Bravinci Data Dynamics, Netherlands

I recently had the privilege of attending the Master Class Strategic Competitive Intelligence, and I must say it was an enlightening experience. As someone who has been working in strategy for several years, I found the Class to be incredibly valuable

— Engie, Belgium

A Master Class with a refreshing approach to intelligence through critical perspectives

— Loon Spielmann, Philips Medical Systems, Germany

The Master Class strategic competitive intelligence was quite interesting and I became inspired by the numerous examples given, showing a rich experience and understanding of intelligence

— Leo Kerklaan, Franeker Management Academie, Netherlands

This Master Class can be not only a useful crash course for professionals new to strategic and competitive intelligence, but also a thought-provoking training for experienced professionals to update their understanding and toolbox, and to tackle challenges effectively in the current VUCA-world.

— Meihui Du, Corporate Strategy & Competitive Intelligence, Nutreco, Netherlands

A great and eye-opening Master Class in Strategic Competitive Intelligence. It provided me a lot of impulses & insights to take competitive intelligence to the next level from providing information to take them into action. The many very clearly case studies make it easy to move from theory to practice.

— Marion Karden, Corporate Strategy – M&A – Competitive Intelligence, Klüber Lubrication München, Germany

I sincerely like to thank you for the two-day Master Class filled with energy and true inspiration. You gave us a view into the Corporate Radar Room of Competitive & Strategic Intelligence. You trigger/tease/trained us to challenge the status quo and look behind what is at the surface. After this Master Class, I feel equipped and eager to start embedding and practicing the practice of Competitive & Strategic Intelligence – with confidence.

— Romy van Dam, Global Portfolio Performance & Strategy, Unilever, Netherlands – United Kingdom

The two-day Master Class is an event one should join to challenge the status-quo. It’s refreshing, dynamic, and highly stimulating. It helps participants to think outside the box by providing resources to differently look at the way things have been done”. I strongly recommend this Class to professionals from a wide variety of functions which can influence the decisions made at all levels of the company.

— Naiara Delpuerto, Marketing Leader Industry & Energy Technology, Baker Hughes, Germany – USA

Analyzing the industries’ competitive forces will increasingly need to be mastered by governments too. Joseph Rodenberg is one of the leading go-to places worldwide, bringing direct insights of how many of the leading international companies applied this in Strategic Competitive Intelligence; in most cases coached by Joseph himself.

— Paul Heemskerk. Ministry of Economic Affairs, Netherlands

In this Master Class you get a very comprehensive and clear explanation of the tools needed for Competitive Intelligence, and above all, the importance of using Competitive Intelligence in a targeted way so that your business is always prepared for all possible contingencies and circumstances.

— Florian Francken, Managing Director, Dytsa Schrauben, Germany

Joseph commands the Class with in-depth examples and provocative insights while providing us as business leaders, managers, and professionals with real tools to build an actionable Competitive Intelligence Strategy.

— Julia Wilson, Marketing Manager, Baker Hughes, USA

The Master Class provided a fresh perspective helping us to reflect on and improve our Competitive Intelligence initiatives. It also inspired us to kick off new initiatives. The course offers a comprehensive overview of Competitive Intelligence methodologies and tools, and I believe that senior leaders would greatly benefit from by attending. It will help them to shift their mindset and recognize the importance of Competitive Intelligence starting at the leadership level.

— Vlad Medvedev, Competitor Intelligence Lead, and Ceyda Ceylan, Strategic Finance Manager, Unilever, Netherlands – United Kingdom

Great Master Class that provides you with a toolbox full of useful tools, techniques, and insights. But more important, this Master Class gives you a deeper awareness on how to use strategic intelligence to become more competitive. It enables you to create a compass to look into the future that you can shape yourself. As a data engineering consultant, this Master Class helps me to focus on what it should really be about: not about data, however, about actionable intelligence.

— Winfred Zwaard, Consulting Partner, Bravinci Data Dynamics, Netherlands

The Master Class provided a great opportunity to reflect on our own Competitive Intelligence initiatives. Joseph provided an excellent overview of the Strategic Intelligence methodologies & tools in a very practical way.

— Alexander Westphal, Strategy – M&A – Market & Competitive Intelligence, at Siemens Healthcare, Germany

With great pleasure I have attended the two days Master Class Strategic Competitive Intelligence. The place where theory and practices meet and where many guidelines are provided to get started yourself. As data professional it’s good to see how important it is to integrate the diversity of data to create thorough analysis for decision making.

— Codrin Kruijne, Partner at Bravinci Data Driven Organization & AI Solutions, Netherlands

Next to being very insightful and broad by covering all possible intelligence topics, challenges, and pitfalls, the many examples and anecdotes make the Master Class also very entertaining. It certainly triggered ideas on how to set up the collection, analysis, and presentation of strategic intelligence.

— Albert Vernooij, Market Intelligence Technologist at Marel Further Processing, Netherlands – Iceland

There is so much insight and knowledge to gain from the Master Class Strategic Intelligence. With great enthusiasm and energy Joseph Rodenberg succeeds in sharing his experiences and knowledge. I got many eye-openers regarding increasing the level of intelligence for our company. With many business cases Joseph has proven that his methods work, and I will benefit from this by bringing them into practice in my own playing field.

— Tiemen Heesbeen, Controller Global Business at Royal Den Hartogh Logistics, Netherlands

I was expecting intensive sessions about the use of different tools to improve my capabilities as market intelligence leader in my company, but the master class provided to me something that is much better, the space for reflection to create a customized process for an integrated strategic intelligence for my company combining different functional areas, and to be more efficient communicating the insights, recommending actions and to pushing the management team to have a look to the competition to take the decisions on time.

— Oscar Tenorio, Global Market Intelligence Leader, Provivi Inc., Spain

Great experience this Master Class, that really refreshes how to become action oriented rather than just an information provider and to develop the right strategic thinking.

— Alessandro Boschetto, Director Corporate Planning & Business Intelligence, Philip Morris International, Switzerland

Fantastic Master Class by Joseph, providing hands-on tips, tricks, and tools, while also giving you plenty food for thought.

— Chantal Römgens, Senior Analyst Strategic & Market Intelligence, DSM, Netherlands

This Master Class not only covers every strategic framework and analysis tools possible, but it also covers many case studies and examples to bring these tools to life. A great session for anyone wanting to increase the Strategic Impact in their organizations.

— Simon Pollock, Director Future Intelligence, General Mills, United Kingdom – USA

Great Master Class. I have learnt a lot from this class, especially on how to use the different analysis methodologies when it comes to the various used cases. It became clear we are not information providers, however, analysts driven decision makers. I also enjoyed the case analysis and the discussions with the other attendees.

— Sarah Fuhong Zhao, Ericsson, Sweden

Thanks for the energetic Master Class. I felt this is one of the most effective methods for learning Competitive Intelligence tools. Even though I just start working in a Competitive Intelligence position, with lots of true examples provided in the Master Class, I could grasp the image of the general idea of Competitive Intelligence.

— Junko Morikawa, Technical Analyst, ASML, Netherlands

Learning never stops. I have participated in the two-days Master Class Strategic Competitive Intelligence. During this class expert Joseph Rodenberg eleborates on how intelligence can be used on a strategic level to create competitive advantages.

— Lohic Beneyzet, Consulting Partner, Bravinci Data Dynamics, Netherlands
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